Project Overview
Objective & Challenge
The White Label Communications website was previously built back in 2016 with a very difficult to manage WordPress theme. We were tasked with improving the overall design of the site,
Strategy & Execution
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Improving Usability
Redesigned with navigation at the forefront
At the start of the site refresh we determined that poor navigation was plaguing the previous site. White Label and therefore we created a mega menu to provide the visitor with links to help drive them to the content they are interested in.
The challenge with creating a new website for White Label Communications was page organization. Their previous website was far too overwhelming in navigation. We created a hierarchy of importance, and laid out their website accordingly. Included in the new build is a booking bar, reservation system integration, unique page designs, and an easy to use deals calendar.
Marketing Automation
this is the coolest thing
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